About Us

Kaptio has been working in the travel industry since 2012. Kaptio’s leadership, management, and operational teams include professionals with +20 years of experience and expertise in the technology and travel industries.

Kaptio is founded in Reykjavik, Iceland

Kaptio begins as a Salesforce partner with its two founders: Arnar and Ragnar.

Launch of Kaptio Travel Product with local travel brands

The first MVP is launched and travel brands in Iceland are the first to adopt it.

Kaptio raises $1 million, led by New Business Venture (Nýsköpunarsjóður)

Successful funding round of 120 million ISK with New Business Venture (Nýsköpunarsjóður) and Kaskur.

Kaptio raises $2.6 million, led by Frumtak Ventures

Successful funding round of a $2.6 million round from Frumtak 2 and Capital A Partners. Previous investors NSA and Kaskur also participated in the round.

Ragnar wins “CTO of the year”, award by Nordic Startup Awards

Ragnar Ægir Fjölnisson, Founder and CTO of Kaptio at the time is awarded Hero of the Year in the Nordic Startup community.

Kaptio opens an office in the UK

Kaptio solidifies its operation in the UK by opening an office in England.

2016 - 2018: Kaptio acquires strategic customers in North America, EMEA and Asia

More ambitious travel brands adopt Kaptio as part of their digital transformation journey.

Kaptio opens an office in Canada

Kaptio expands its operation in North American by opening a hub in Canada

Kaptio is awarded the Fastest Growing Company in Iceland “Vaxtasprotinn”

Kaptio is officially the fastest-growing Icelandic company and is awarded Vaxtasprotinn of the year.

Kaptio team grows to 75+ people

The team keeps growing and more than 75 people are employed by Kaptio

Kaptio acquires a strategic customer in the UK

Leading multi-day brand in the UK chooses to partner with Kaptio to support its growth

Kaptio surpasses $2M ARR

Kaptio continues to grow financially successfully

Kaptio announces two new strategic customers in North America

Leading brands in North America select Kaptio to transform customer experience and enable their strategic growth plans.

Kaptio is 10 years old

Kaptio is undertaking a product-led transformation and rebrands as part of it.

Kaptio opens a second office in the UK

Kaptio has two hubs in England in Bristol and Reading.

Our Management

Driven by the passion to lead and accelerate the digital transformation of the multi-day sector, our management team works tirelessly to empower our teams to make this possible.

They have held strategic roles in several segments of the travel industry such as global leading tour operations, major airlines, and hospitality, among others.

Some of our team’s expertise and project experience include on the technology side Salesforce, Microsoft, Bókun, Amadeus, and Sabre, to name a few. On the travel side, Icelandair, and Rocky Mountaineer among others.

Our Teams

Just as importantly, our teams are comprised of highly qualified industry experts. The teams bring in their experience from a wide range of travel, tech, and travel tech companies.  

Kaptio is comprised of experienced and skilled professionals in the areas:

Product DevelopmentCustomer SuccessDesignSupportSales

Our Investors

Kaptio is backed by Frumtak Ventures, The New Business Venture Fund, Akrar Consult, and a group of high-net-worth investors through financial growth rounds since its foundation in 2012.

FrumtakNýsköpunAkrar Consult

🖖 Our Leadership

Kaptio’s leadership combines professional experience that spans collaboration with major software houses such as Salesforce, Atlassian, and Microsoft, among others.

Asthildur Otharsdottir
Vidar Svansson
Ragnar Fjolnisson
CPO & Founder
Sigurhanna “Sinna” Kristinsdottir
Chief of Staff
Steingrimur “Steini” Helgason,


❤️ Together

We do everything with enthusiasm and determination to create great experiences, through the product & the process of creating it

🚀 Spirited

We do everything with enthusiasm and determination to create great experiences, through the product & the process of creating it

🎻 Iterative

We discover the best solutions through continuous research & experimentation in order to build product that delivers true value

⚓️ Trusted

We are reliable & accountable in every action and decision taken, shaping the future with industry leaders

Join Our Growing Team

Join us as we build the future of travel and enable ambitious multi-day travel brands to live up to their growth potential.

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